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While investors are nervous but they are not panicing yet. Very enthusiastic investors who keep close watch on NAV get worried but keeping them focused on long term removes some of that concern.
Investors have understood the market and are more mature. Investors are also aware that some products are more suitable for short term.
IFA fraternity during 2008 was also not mature. IFA fraternity is now selling variety of products from different AMCs.
IFAs are also wary of selling too aggressive products to investors and are focused on retaining clients with suitable products.
After 2008, advisors are selling with long term horizon instead of short term